Trending Halloween Costumes of 2023

Trending Halloween Costumes of 2023

2023 has been a huge year for movies and popular culture, with the likes of Barbie, The Flash, and the Little Mermaid, to name a few. With big characters comes fun opportunities to dress up as them for Halloween! Be instantly recognizable this year with a pop culture costume. Here are a few of our favorite trending costumes for kids:


  1. The Little Mermaid

Since the release of the new The Little Mermaid movie this year, everyone is mermaid obsessed, and it’s easy to see why! The mermaidcore trend has influenced fashion, home décor and will be a huge costume trend for 2023. Lucky for you we’ve got a-plenty of mermaid costumes for your girl to rock this Halloween.  Shop our exclusive Ariel The Little Mermaid Ultimate Disney Costume with matching Ariel Wig. She’ll want to wear this licensed Disney costume all year round, not just for Halloween! Our Ariel The Little Mermaid Washable Disney Princess Costume is also the perfect option for girls who want to wear their costume time and time again, thanks to its machine-washable nature. Throw on some Sparkle Silver Play Shoes and she’s ready for the ocean! 


Ariel Costume
  1. Top Gun

Take your Halloween costume to new heights with Top Gun-inspired costumes! Since the blockbuster sequel in 2022, Top Gun is a hugely popular choice for Halloween and we predict it’ll be a hit this year, too. Kids can suit up in our oh-so cool Top Gun Jacket, complete with embroidered flight patches, add a pair of cool aviator glasses and a pair of classic jeans to complete this high-flying costume.


Top Gun Jacket
  1. Superhero Costumes

Superhero costumes are always a popular choice for kiddos all year round, but with the release of the new Spider-Man movie, Spider-Man: Across the Spider-Verse and The Flash, not to mention last year’s The Batman, there’s never been a better time for your little ones to dress as their favorite superhero. Our Spider-Man Marvel CostumeThe Flash Classic Costume and Batman Classic Costume are not to be missed for movie fanatics – these padded jumpsuits come complete with masks, gloves and shoe covers, so you can be sure their superhero identities will never be revealed.

Batman Costumes The Flash Costume



It wouldn’t be right not to mention the highest grossing movie of 2023, Barbie, of course! Barbiecore has truly taken the world by storm, from bright pink clothing and home furnishings, to everything in between. Take the trend into Halloween with the help of our Unicorn Rodeo Cowgirl Costume and matching Unicorn Cowgirl Hat. Add some signature pink cowboy boots and you’ve got your western-Barbie inspired costume! If western-Barbie isn’t your thing, why not wear a blonde wig and bright pink outfit? Our Pink Cheerleader Costume would be a super-cute, Barbie-inspired option.

Unicorn Cowgirl Rodeo Costume


  1. Wednesday

The Addams family has always been a classic Halloween costume. Their characters are so iconic, which makes this classic movie a great option for families or groups of friends. Wednesday appeared on our screens last fall, and she’s not about to go anywhere! Obviously black is Wednesday’s favorite color. To create a costume of her signature look, wear a simple black dress with white collar, our black tights and black Mary Janes. Braid your hair or add a braided wig, and that’s it! Want a dressier look? Create Wednesday’s drop-dead cool Rave’N dance outfit. Our Profiterole Black and Pink Tutu Dress layered with a black ruffle cape over it and add our pointy witch shoes, for an elegantly spooky look. Mom and dad can be apart of the Addams family too, with our Duke and Duchess of the Manor costumes!


Profiterole Black and Pink Tutu Dress


  1. TV and movies

The small screen is filled with kid-favorite shows, and we’ve got big ideas for their on-trend Halloween costumes. Check out the LOL Surprise costumes, Ada Twist costume, and Sonic the Hedgehog costume. If your child is into Star Wars: The Mandalorian or Boba Fett, you can’t do better than our exclusive costumes, all officially licensed of course. Your galaxy is waiting for their amazing skills!

Ada Twist, Scientist Costume for Girls
  1. Classics kids covet

Of course, some kids wish to be a more traditional character for Halloween. You know: a witch, pirate, knight, ninja, ghost, vampire, skeleton, among others. Check out our huge selection of timeless-with-a-twist kids’ costumes that your child will surely be thrilled with.


Remember, fun and unforgettable Halloween costumes often come from pop culture. If your kiddos have a favorite this year, pull together an amazing look so they really stand out and “wow!” everyone.

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